How to leverage direct mail
As a general or specialty home improvement business, you need to know who your ideal clients are and their habits. Remodelers and roofers...
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Use obstacles to strengthen
We have all experienced hardships in life and survived to tell the tales. But if we had to do it all over again, wouldn’t we find a way...
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It’s time to set goals
Another year is over and a new one begins. This is the time of year that I like to find a quiet spot and take stock of the highlights of...
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Can you be trusted?
People size you up in seconds, but what exactly are they evaluating? Harvard Business School professor Amy Cuddy has been studying...
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Two Ways To Have Your Customers Work For You
One of my favorite sayings when it comes to customer service is this: “The best customer service companies are the best storytelling...
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Savor the little things
“The obstacle is the way” – Ryan Holiday Wow!!! Seriously, I can’t believe that this year is almost done. Feels like I’m just getting...
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